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University Post - Adidas Project

Adidas Brand Communications Manager set brief. Project was to try and drive customers into their flagship store and build up the customer loyalty via a 6 month marketing campaign. Through conducting research in previous and existing campaigns, customer profiling and through competitors, a 6 month plan would need be drawn up with a theme entered about their store and customers. 

The brief was a live brief for the brand, working closely with the Brand Communications Manager and delivering presentations and a detailed research book to back up ideas.






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OhEmGee

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